Brand Reimagining, Website Development, Launch Support
IVORY & ONYX
Project
When Ivory & Onyx Salon approached Evergreen&Ink, they were looking to elevate their brand and align it with the vision they had for the future. The salon was growing, and their identity needed to reflect their modern, upscale services while offering a seamless online experience for their clients. Their existing brand and website were outdated, lacked functionality, and didn’t reflect the refined aesthetic the owners envisioned. Additionally, they needed to ensure their preferred scheduling tool integrated smoothly into the new platform to avoid disruption to their business.
Services
Rebranding
Website Development
Launch Support
Results
The rebrand and website launch were seamless, and the new Ivory & Onyx identity was warmly embraced by their clients. Since the launch, the salon has seen tremendous growth:
Traffic Increase: In just 4 months, their website has attracted 3.4k visitors.
Low Bounce Rate: The website's design and ease of navigation have resulted in a remarkably low bounce rate, keeping potential clients engaged.
Enhanced Functionality: The integration of their scheduling tool ensured that clients could continue to book appointments without interruption, and the site’s user-friendly layout made the booking process even easier.
The rebrand of Ivory & Onyx Salon was a resounding success. By creating a clear vision, building a high-end and functional website, and supporting the team with a launch strategy, we were able to help Ivory & Onyx transition smoothly into this exciting new phase. The results speak for themselves: with increased traffic and strong engagement, the salon is positioned for long-term growth.